過度自信經理人對企業社會責任與財務績效之關聯

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研究生：	陳奕亨 Yi-Heng Chen
論文名稱：	過度自信經理人對企業社會責任與財務績效之關聯
指導教授：	黃承祖
口試委員:
學位類別：	碩士 Master
系所名稱：	管理學院 - 企業管理學系 Department of Business Administration
論文出版年：	2021
畢業學年度：	109
語文別：	英文
論文頁數：	42
中文關鍵詞：	過度自信經理人、企業社會責任、財務績效
外文關鍵詞：	overconfident manager, corporate social responsibility, financial performance
相關次數：	點閱：25 下載：0
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本研究主要探討過度自信經理人對企業社會責任與財務績效之關聯，由於企業社會責任能夠創造聲譽並且吸引投資人與利害關係人目光，為公司建立良好的品牌，此效益有利於公司之財務績效，因過度自信經理人對公司前景樂觀，高估未來現金流量，同時認為公司較有餘裕增加投資，故以過度自信經理人出發，討論過度自信經理人與社會企業責任之關聯性，驗證過度自信經理人是否增加企業社會責任投資，再探討過度自信經理人是否加強企業社會責任與財務績效之正向影響。實證結果顯示，過度自信經理人與企業社會責任有顯著正相關性，可得知若經理人具有過度自信傾向，會增加企業社會責任投入，另外，過度自信經理人對企業社會責任與財務績效，有顯著正向調節效果。

The purpose of this study is to explain the relationship between corporate social responsibility and financial performance. In this study, we investigate the relation of manager’s overconfidence with corporate social responsibility. Moreover, we show whether overconfident mangers will increase the positive relationship between corporate social responsibility.
The results demonstrate that overconfident managers increase the investment of corporate social responsibility. Additionally, we found that manager’s overconfidence significantly positively moderates corporate social responsibility and financial performance.

摘要                                                    i
Abstract                                            ii
誌謝                                                    iii
目錄                                                    iv
一、緒論                                                    1
1-1研究動機                                            1
1-2 研究目的                                            2
1-3論文架構                                            3
二、文獻探討                                            4
2-1-1 過度自信                                            4
2-1-2 企業社會責任                                    5
2-1-3 過度自信經理人與企業社會責任之關係                    6
2-1-4 企業社會責任與財務績效之關係                            7
2-2 研究假說建立                                            7
三、研究方法                                            10
3-1資料來源與選樣方法                                    10
3-2 研究方法與模型建立                                    10
3-2-1 過度自信與企業社會責任之關係                            10
3-2-1-1 假說一之模型建立                                    11
3-2-1-2 假說一之控制變數                                    11
3-2-2 企業社會責任與財務績效之關係-過度自信經理人為調節效果    12
3-2-2-1 假說二之模型建立                                    12
3-2-2-2 假說二之控制變數                                    13
3-3變數衡量                                            14
3-3-1 重要變數計算                                    14
四、實證結果                                            16
4-1 敘述性統計                                            16
4-2 相關性分析                                            18
4-3 迴歸結果                                            20
4-3-1 假說一之迴歸結果                                    20
4-3-2 假說二之迴歸結果                                    22
4-4 敏感性分析                                            25
4-4-1 過度自信經理人                                    25
4-4-1-1 迴歸結果                                            26
4-4-2 企業社會責任                                    27
4-4-2-1 迴歸結果                                            28
五、研究結論與建議                                    29
5-1 研究結論                                            29
5-2 研究限制與建議                                    30
參考文獻                                                    31


                                

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