應用品質機能展開與設計結構矩陣於產品平台發展與評估

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研究生：	鄭傳儒 Chuan-Ju Cheng
論文名稱：	應用品質機能展開與設計結構矩陣於產品平台發展與評估 Applying QFD and DSM for Product Platform Development and Evaluation
指導教授：	高信培 Hsing-Pei Kao
口試委員:
學位類別：	碩士 Master
系所名稱：	管理學院 - 工業管理研究所 Graduate Institute of Industrial Management
畢業學年度：	96
語文別：	英文
論文頁數：	73
中文關鍵詞：	品質機能展開、設計結構矩陣、產品平台設計、產品家族設計、大量客製化、早期產品特性評估
外文關鍵詞：	Early Evaluation of Product Properties, Quality Function Deployment, Product Family Design, Product Platform Design, Mass Customization, Design Structure Matrix
相關次數：	點閱：20 下載：0
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企業目前面臨顧客對於產品個人化的需求，迫使企業必須縮減交貨時間以及價格，同時仍然滿足基本需求。大量客製化以差異化與成本導向的策略，結合客製化及大量生產的特性，協助企業克服這些難題。
我們著眼在產品平台設計與發展階段。在方法上，首先利用品質機能展開（ QFD ），部署產品平台的工程需求與產品規格。接著採用設計結構矩陣（ DSM ）規劃產品架構並安排設計活動流程。最後將設計活動及零組件的資訊回饋到QFD之中，協助評估產品平台的重要特性。
本篇論文旨在提出以整合QFD 與DSM 的架構，支援大量客製化產品的設計規劃，發展及評估產品平台與產品家族，以增進產品開發的效率。

Industries today are being forced to react to the growing individualization of demand. In this kind of situation, it is critical to decrease the price and the delivery time, whereas basic requirements still have to be guaranteed. Mass customization meets this challenge by striving for both differentiation and cost leadership.
Our focus is on the design and development phase. At first, we will deploy and evaluate specifications and engineering requirements of product platforms by using Quality Function Deployment (QFD). Subsequently, we adopted the Design Structure Matrix (DSM) to develop product architectures and design activities. Lastly, the product properties are evaluated according to the information obtained from the preceding procedures.
In this thesis, we elaborate a framework which integrates advanced QFD with DSM to support product design planning within the strategy of mass customization.

論文摘要..................................................I
ABSTRACT..................................................II
ACKNOWLEDGEMENTS..................................................III
TABLE OF CONTENTS..................................................IV
LIST OF TABLES..................................................VII
LIST OF FIGURES..................................................VIII
CHAPTER I INTRODUCTION..................................................1
1 BACKGROUND REVIEW..................................................1
2 MOTIVATION..................................................2
3 PURPOSE AND OBJECTIVES..................................................3
4 THESIS OVERVIEW...................................................4
CHAPTER II LITERATURE REVIEW..................................................6
1 NEW PRODUCT DEVELOPMENT..................................................6
1.1 Introduction to NPD..................................................6
1.2 Process of NPD..................................................7
1.3 NPD Project Planning..................................................8
2 COLLABORATIVE PRODUCT DESIGN..................................................9
2.1 Collaborative Trend..................................................9
2.2 A Model of Collaborative Design..................................................10
2.3. Collaboration Product Design Process..................................................11
3 PRODUCT FAMILY AND PRODUCT PLATFORM DESIGN..................................................13
3.1 Classifications of Product Family Design Approaches13
3.2 Tools and Methods for Product Family and Product     Platform Design..................................................17
3.3 Engineering Methods for Product Family Design..................................................18
CHAPTER III PRODUCT PLATFORM DEVELOPMENT
AND EVALUATION..................................................21
1 OVERVIEW OF THE PRODUCT PLATFORM DEVELOPMENT PROJECT..................................................21
1.1 Decision Framework of the Product Platform Development Project..................................................21
1.2 Product Platform Design..................................................23
1.2 Product Platform Evaluation..................................................25
2 METHODOLOGICAL FRAMEWORK..................................................26
3 CUSTOMER DRIVEN PRODUCT PLATFORM DESIGN..................................................28
3.1 Introduction to Quality Function Deployment (QFD)..................................................28
3.2 Construct of Product Platform Design..................................................30
4 PRODUCT PLATFORM ARCHITECTURE AND PRODUCT FAMILY..................................................32
4.1 Introduction to Design Structure Matrix (DSM)..................................................32
4.2 Construct Product Platform Architecture and Design Activity Planning..................................................37
5 EARLY EVALUATION OF PRODUCT PROPERTIES..................................................39
5.1 Approach for Early Evaluation of Product Properties..................................................39
5.2 Construct Evaluation Product Properties and Development Process..................................................41
CHAPTER IV ILLUSTRATIVE EXAMPLE..................................................43
1 THE REFRIGERATOR INDUSTRY..................................................43
2 PRODUCT PLATFORM DEVELOPMENT FOR REFRIGERATOR..................................................46
2.1 Product Platform Planning..................................................46
2.2 Product Family Planning..................................................53
2.3 Evaluation of the Product Properties..................................................58
CHAPTER V CONCLUSION AND FURTHER RESEARCH..................................................61
1 CONCLUSION..................................................61
1 FURTHER RESEARCH..................................................62
REFERENCE..................................................64

                                

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