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研究生: 朱元蕾
Sy-Lvia Chu
論文名稱: 分與合決策模式之研究--以台灣半導體產業為例
Decision Model for Vertical Integration and Vertical Separation – Based on Taiwan Semiconductor Industry
指導教授: 洪秀婉
口試委員:
學位類別: 碩士
Master
系所名稱: 管理學院 - 企業管理學系
Department of Business Administration
畢業學年度: 96
語文別: 中文
論文頁數: 56
中文關鍵詞: 垂直整合分合係數庫諾數量競爭模型垂直分工
外文關鍵詞: Vertical Separation, Integration factor, Vertical Integration, Cournot
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  • 產業結構在垂直整合與垂直分工兩種形態間更替循環,形成歷史常態而存在規則,整合或分工之產業行為所隱含的產業經營模式與產業績效也持續被探討。本研究以台灣半導體產業現況為實証對象,利用賽局理論之Cournot數量競爭模型推導分合係數,針對上下游產業垂直整合與垂直分工決策模式進行研究,研究主要目的在於探討產業整合或分工的決策模式,觀察重點包括產業所呈現之廠商家數與廠商成本函數對產業的影響,以期了解產量、固定成本、變動成本以及交易成本的變動如何影響產業趨向。研究結果發現當下游廠商家數大於分合係數,則廠商將傾向於採用垂直分工模式以獲得最大利潤;反之,若下游廠商家數小於分合係數,則廠商將傾向垂直整合模式。而影響分合係數大小的因素有上游廠商的固定成本、上游廠商的產量、上下游廠商個別的變動成本與其他成本以及市場需求。本研究結果將有助於產業釐清其未來之挑戰及方向,進而以此做為決策活動調整的基礎。


    The research is based on Cournot quantity competition model of game theory and present the Taiwan semiconductor industry as a real example. The main purpose of this study is to understand the industry decision model of vertical integration and vertical separation of downstream firms, by observing number of downstream firms, out put and cost stricture function of those firms which include fixed cost , variable cost and transaction cost etc, and to propose the use of “ Integration factor” as a monitor indicator, base on the result.
    The result found the number of downstream firms bigger than integration factor, then the firms will inclination to adopt the vertical separation for obtain higher profit; on the other hand the number of downstream firms smaller than integration factor, then the firms will inclination to adopt the vertical integration for obtain higher profit.
    Factors will influence the integration factor which include fixed cost, variable cost and out put of upperstream firms, variable cost of downstream firms , other cost and market demand curve.

    中文摘要 I ABSTRACT II 誌 謝 III 目錄 IV 圖目錄 V 表目錄 VI 第一章 緒論 1 1-1研究背景與動機 1 1-2研究目的 3 1-3論文架構與研究流程 4 第二章 產業概況與文獻回顧 6 2-1產業概況 6 2-1-1半導體產業介紹 6 2-1-2半導體產業特點 9 2-1-3半導體產業現況 14 2-2文獻回顧 20 2-2-1垂直整合 20 2-2-2垂直分工 24 第三章 模型設計與推導 26 3-1模型設計與模型假設 26 3-1-1模型設計 26 3-1-2模型假設 29 3-2模型推導 32 3-3均衡分析 40 第四章 結論與建議 53 4-1結論 53 4-2後續研究建議 53 參考文獻 54 英文部份 54 中文部份 54 網頁部份 54

    中文部份
    [1] 王光正,「垂直整合市場與策略性貿易一經濟分析」,台灣大學經濟研究所,博士論文,民國89年。
    [2] 李震宇,「台灣半導體產業之垂直分工與競爭分析」,國立中央大學產業經濟研究所,碩士論文,民國96年。
    [3] 洪秀婉,「台灣半導體產業垂直分工之探討」,國立交通大學經營管理研究所,博士論文,民國91年。
    [4] 黃亮洲,「廠商合併之內生均衡分析」,國立台灣大學,博士論文,民國96年。
    [5] 陳志成,「個人電腦工業垂直分工產業結構之形成:資源限制假說之驗證」,國立中央大學,博士論文,民國94年。
    [6] 連敏芳,「台灣與全球半導體產業效率及生產力之比較」,國立交通大學管理學院,碩士論文,民國96年。
    網頁部份
    [1] 劉常勇管理學習知識庫:http://cm.nsysu.edu.tw/~cyliu/ 台灣積體電路公司-晶圓代工的領導者
    [2] 台灣積體電路製造股份有限公司:http://www.tsmc.com.tw
    [3] 電子工程專輯:http://www.eettaiwan.com
    [4] IC Knowledge LLC:http://www.icknowledge.com/
    [5] International Technology Roadmap for Semiconductors︰http://www.itrs.net/
    [6] EETIMES:http://www.eetimes.com
    [7] IC Insights:http://www.icinsights.com
    [8] Strategic Marketing Associates (SMA) ; http://www.scfab.com/
    [9] ISuppli:http://www.isuppli.com/
    英文部份
    [1] Abiru, M. et al, ”Equilibrium Structures in Vertical Oligopoly”, Journal of Economic Behavior & Organization, Vol.37, pp.463-480,Decenmber 1998.
    [2] Arrow, K.J., ”Vertical Integration and Communication”, Bell Journal of Economics, Vol.6, No.1, pp.173-184, Spring 1975.
    [3] Chang, M.C. and Chen, C.C., Competitiveness of SMEs -an analysis of vertical disintegration, in Lee, J.S. and Schive, S. ed, Taiwan’ Ecomonic Development and the Roles of SMEs, Singapore:Graham Brasg Pte Ltd, pp25-69,2003.
    [4] Coase, R.H., ”The Nature of the Firm”, Economica, Vol.4, pp306-405, Nov.1937.
    [5] Avenel, E.and Barlet, C.,”Vertial Foreclosure, Technological Choice, and Entry on the Intermediate Market”, Journal of Economics & Management Strategy, Vol.9, No.3, pp.211-230, Summary 2000.
    [6] Greenhut, M. L. and Ohta, H. ,”Vertical Integration of Successive Oligopolists”, The American Economic Review, Vol.69, No.1, pp.137-141,March 1979.
    [7] Perry, M. K., Vertical Integration:Determinants and Effects”, Handbook of Industry Organization,Vol.1,Ch.4,1989.
    [8] Porter, M.E., Competitive Advantage,The Free Press, New York, 1985
    [9] Prahalad, CK and G Hamel , “The Core Competence of the Corporation”, Harvard Business Review, Vol.68,No.3,pp.79-91,1990.
    [10] Rey, P. and Verge, T., “Bilateral Control with Vertical Contracts”,The RAND Joutnal of Economics, Vol35, No.4, pp.728-746, 2004.
    [11] Rubinfeld, Daniel L. and Singer, Hal J., “Vertical Foreclosure in Broadband Access?“ , The Journal of Industrual Economics, Vol.49,No.3, Sep 2001
    [12] Salinger, M.A.,”Vertical Mergers and Market Foreclosure”, The Quarterly Journal of Economics, Vol.103, No2, pp.345-356, May 1988.
    [13] Salinger, M.A.,”The Meaning of Upstream and Downstream and the Implication for Modeling Vertical Mergers”, The Journal of Industrial Economics, Vol.37, No.4, pp.373-387, Jun.1989.
    [14] Schrader,A. and Martin,S.,”Vertical Market Participation”, Review of Industrial Organization, Vol.13, No.3, pp.321-331, Jun.1998.
    [15] Scott, A.J., Technopolies:high-technlogy industry and regional development in southern California, Berkeley:University of California Press, 1993.
    [16] Stigler, G.J. ,”The Division of Labor is Limited by the Extent of the Market”, Journal of Political Economy, Vol.59, pp.185-193, 1951.
    [17] Sullivan, L.A. , Handbook of the low of antitrust, St. Paul, West Publishing Company, 1977.
    [18] Waterson, M. , Economic theory of the industries, Cambriger: Cambridge University Pass,1984.
    [19] Williamson, O.E., Market and Hierarchies, analysis and antitrust Implication:a study in the economics of internal organization, The Free Press, New York,1975.
    [20] Williamson, O.E., The Economic Institutions of capitalism, The Free Press, New York, 1985.

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