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研究生: 呂季芳
Gea-Forn Lu
論文名稱: 管理創新的探索性研究
An Exploratory Study on Management Innovation Process
指導教授: 陳德釗
Der-Chao Chen
口試委員:
學位類別: 碩士
Master
系所名稱: 管理學院 - 企業管理學系
Department of Business Administration
畢業學年度: 99
語文別: 中文
論文頁數: 82
中文關鍵詞: 管理創新管理創新過程探索性研究個案研究
外文關鍵詞: case study, exploratory study, management innovation, management innovation process
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  • 現今企業的創新儼然成為組織用來維持並提升營運績效的關鍵手法,然而,藉由管理實務與方法的精進來提高組織績效的管理創新(management innovation),直到近年來才逐漸為人們所重視。目前有關管理創新的研究,多半以海外企業的實務經驗為主,但現有文獻中較少有針對管理創新過程的討論。
    本研究首先將管理創新與其他創新活動的異同之處加以釐清,並以Birkinshaw, Hamel & Mol (2008)提出的管理創新理論為基礎,透過研究訪談的方式來瞭解台灣地區各類企業的管理創新過程,一方面藉以驗證理論,同時嘗試以探索性的個案研究來發展出一個管理創新過程的架構。
    研究結果發現,本土企業管理創新異於Birkinshaw et al (2008)之處有三:(1)動機之強弱影響企業找尋創新發明的來源;(2)管理創新通常是組織內外部同步執行,執行的過程中即建立起理論化;(3)管理創新實務的理論化是由內而外發展的。而對於在台灣地區營運的外商公司,主要有兩個研究發現:(1)動機主要來自總部的要求與經營目標;(2)發明及執行階段,外商公司主要承接總部(組織內部)的管理創新實務,外部變革推力對分公司影響甚小。根據以上結果,本研究分別對學術與實務意涵,以及後續可能的研究方向加以討論。


    Management innovation is about applying new practices and methods firms use for improving their performance. It has become the latest issue in the field of strategy and general management, but there is a research gap about knowing how management innovation really processes within a firm. In this exploratory study, we used the case study approach to explore how management innovation processes operated in local and foreign firms in Taiwan, and futher compared our findings with an exiting management innovation process model proposed by Birkinshaw, Hamel & Mol (2008).
    Our study shows management innovation processes operated in local firms were both affected by internal and external agents. However, those of foreign firms in Taiwan were only affected by actions of internal agents that different from the exisintg conceptual model we considered. This research provides new insights about management innovation and further discussions and implications are discussed in the end of this thesis.

    中文摘要 i Abstract ii 目錄 iii 表目錄 v 圖目錄 vi 第一章 前言 1 1.1 研究背景與研究動機 1 1.2 研究問題 2 1.3 研究目的 2 第二章 文獻探討 3 2.1 創新的內涵 3 2.2 創新的類型 3 2.2.1 產品卅服務創新 6 2.2.2 生產創新卅流程創新、營運創新 6 2.2.3 行銷創新、市場卅定位創新 7 2.2.4 組織創新 8 2.2.5 商業模式創新 9 2.3 管理創新 9 2.3.1 管理創新的定義及內涵 10 2.3.2 管理創新的過程 12 第三章 研究方法 18 3.1 研究流程 18 3.2 研究樣本 18 3.3 資料蒐集 19 第四章 個案分析 23 4.1 個案分析:A公司 23 4.1.1 管理創新實務 24 4.1.2 小結 26 4.2 個案分析:B公司 28 4.2.1 管理創新實務 28 4.2.2 小結 29 4.3 個案分析:C公司 31 4.3.1 管理創新實務 31 4.3.2 小結 34 4.4 個案分析:D公司 35 4.4.1 管理創新實務 36 4.4.2 小結 38 4.5 個案分析:E公司 39 4.5.1 管理創新實務 40 4.5.2 小結 42 4.6 個案分析:F公司 43 4.6.1 管理創新實務 44 4.6.2 小結 45 第五章 討論 48 5.1 本土企業的管理創新 48 5.2 外商公司的管理創新 51 5.3 綜合分析 54 第六章 結論 56 6.1 研究結果 56 6.2 研究限制與未來研究方向 57 英文參考文獻 59 中文參考文獻 65 附錄一 研究訪談信 66 附錄二 A公司訪談內容彙整 67 附錄三 B公司訪談內容彙整 71 附錄四 C公司訪談內容彙整 73 附錄五 D公司訪談內容彙整 76 附錄六 E公司訪談內容彙整 79 附錄七 F公司訪談內容彙整 81

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